The Media Council of Kenya (MCK) has trained journalists from Kajiado and Machakos counties on the ethical integration of artificial intelligence in journalism.<\/p>\n\n\n\n
The one-day capacity-building forum took place in Kajiado. MCK said the session aimed to guide responsible AI use in newsrooms.<\/p>\n\n\n\n
MCK Director for Media Training and Development Victor Bwire told journalists to follow existing media laws. He said professional standards still apply as technology evolves.<\/p>\n\n\n\n
He urged reporters to protect core principles. These include truth and accuracy, independence, fairness, and impartiality.<\/p>\n\n\n\n
MCK officials said AI now shapes news production and public communication. For that reason, they said journalists need clear guidance on proper use.<\/p>\n\n\n\n
MCK Manager for Media Monitoring and Research Dinnah Ondari said AI can boost efficiency in newsrooms. However, she said journalists must use it professionally.<\/p>\n\n\n\n
She warned that non-disclosure weakens transparency. It can also damage credibility and public trust.<\/p>\n\n\n\n
Ondari said publishing AI-generated content without disclosure breaks the MCK Code of Conduct. She pointed to Section 27 on emerging technologies.<\/p>\n\n\n\n
In addition, she urged journalists to verify facts before publication. She also called for restraint on sensationalism and bias.<\/p>\n\n\n\n
MCK Manager for Accreditation and Compliance Rebecca Mutiso addressed technology-facilitated gender-based violence. She said online harassment increasingly targets female journalists.<\/p>\n\n\n\n
Mutiso said social media remains vital for reporting and sourcing stories. Therefore, MCK trained journalists to spot online abuse and intimidation.<\/p>\n\n\n\n
The training also covered practical protection steps. These included stronger digital security and reporting mechanisms for such incidents.<\/p>\n\n\n\n
Trainers also walked participants through the revised Code of Conduct for the Media Practice, 2025.<\/p>\n\n\n\n
Kajiado County Media Association chairperson Peterson Githaiga welcomed the forum. He said the training will help journalists adopt AI in an ethical way.<\/p>\n\n\n\n
He also asked MCK to hold more sessions. He said journalists need regular updates as technology changes quickly.<\/p>\n\n\n\n
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The Media Council of Kenya (MCK) has trained journalists from Kajiado and Machakos counties on the ethical integration of artificial intelligence in journalism. The one-day capacity-building forum took place in Kajiado. MCK said the session aimed to guide responsible AI use in newsrooms. Ethical AI journalism training stresses accuracy and independence MCK Director for Media […]<\/p>\n","protected":false},"author":2,"featured_media":3757,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-3756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kenya"],"blocksy_meta":[],"yoast_head":"\n